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It has a free version too, so there’s no reason not to get it.ĭownload: Commander One v2 ( Free Version) | Commander One ( Pro-version, $29.99) 2.
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Commander One v2 can transform the Finder experience on your Mac with its endless list of features. Other new features of Commander One v2 include the ability to open and edit files stored on online connections, ability to open and edit files on MTP and iOS devices, support for Finder Extensions, and more. Combined with dual-pane navigation, you no longer have to keep moving to and fro to operate data between your local storage and your cloud storage. She can be found at built-in FTP manager allows you to connect to remote FTP servers. Bram has written for CNET, GigaOm, Lifehack and a variety of other sites. This post was contributed by guest author Thursday Bram. What style guide do you use? Have you created one for your company? Tell us about it. Luckily, having a style guide in place can quicken the editing process and minimize an editor’s or enforcer’s need to go back and forth with a writer. Once a guide is in place, you will need to find someone to act as what Gold describes as the ‘enforcer.’ While most writers will stick to the assigned style guide, there will be occasional slip-ups and typos. It’s great to have the style guide to point to when I’m asking a writer to make a change.” Normally, I’m the enforcer of the style guide, because I edit everything before it goes live. That way everyone has access to the most recent version. Gold notes, “I either keep the style guide as a Google document, or as a Word document in a shared Dropbox folder, depending on the client’s preference. It’s crucial that a style guide be easily accessible to anyone working on a given project - both as a reference guide and to streamline updates.

For example, if I discover that the client prefers the word ‘offer’ to ‘deal’ while going back and forth on a blog post, I’ll add that to the style guide.” You can’t always think of every pet peeve or preference in an initial interview. What’s the voice we’re going for? Then it drills down to details, such as whether we’re calling customers ‘clients,’ ‘customers,’ or ‘partners.’ I treat the style guide as a living document and fill it in as I learn more about the client. “I start with a brief overview of branding and tone.

Using the AP Stylebook as a bedrock, Gold then creates a detailed internal style guide for each client. Specialized industry style guides tend to go up from there.
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The Chicago Manual of Style is more of an investment, costing around $40 in print and $35 for a digital subscription. A print copy of the AP Stylebook is less than $15 on Amazon, while a digital subscription runs $26 per year. My subscription is worth every penny.” Most style guides are available both in print and as digital subscriptions. She says, “I use AP and refer to (its) online stylebook whenever I’m in doubt. Gold relies first and foremost on the AP Stylebook for stylistic decisions. That seriously cuts down on editing time later,” Gold says.Ĭhoosing the base for your style guide is a necessary first step, unless you’re willing to recreate the work of another guide from scratch. Instead of sitting down and explaining everything in the style guide - and likely forgetting half of it - you can just send them the document. “Creating a style guide makes it much easier to bring a new writer or editor on board. She says the greatest value in style guides is the efficiency they add to the publishing process. Tracy Gold, a writer, editor and content strategist, works with clients on creating online publications from scratch, including developing the style of those publications. For instance, the word ‘e-book’ can also be written ‘ebook’ or ‘eBook’ depending on which style guide is used.
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They also have a dictionary of sorts where a writer can look up a particular term and see how to use it consistently.

They cover stylistic choices, such as how to handle particularly tricky pieces of grammar. Two of the best-known guides are the Associated Press Stylebook and the Chicago Manual of Style. Most publications choose a standard manual and add internal style preferences to the mix. In the world of journalism, print or online, copy editors use stylebooks as a sort of bible to provide consistency for readers. A style guide keeps you and/or your entire team on point, especially on nitty gritty details such as how you describe your products or speak with customers. Making sure that readers understand what you’ve written, as well as familiarizing them with the voice and tone coming from your company is important for brand awareness and content marketing strategies. While writing blogs, newsletters, social posts and other content, keeping a consistent style across all platforms and writers is a must-do.
